How We Market Your Chicago IL Home for Sale


 metro chicago IL real estate listing agent, selling your metrop chicago home

When you hire us as your Metro Chicago IL listing agent, you can be assured that we will utilize the latest, cutting-edge online technology and real estate marketing tools to expose your home to the widest possible range of qualified buyers.

Putting Your Listing in Front of More People

Chicago Home buyers and sellers use the Internet as a key source of information gathering and the real estate industry has become more Web-based then ever, despite the fact that most home buyers use a Chicago real estate agent in their home purchase process.

According to the National Association of Realtors®, over 87% of buyers visit the internet to find listings online. It is extremely important to have a dominant online presence to gain maximum exposure for a property listing.

Experienced agents understand how to accurately price your home and make it stand out in the market. They also have access to a vast referral network, enabling them to connect with potential buyers across town or around the world.
Here are a few avenues we may use to market your home, both online and off.
  • Multiple photos: Studies show that buyers are more likely to visit a home that includes multiple photos of the listing. Well-lit, wide-angled photos highlight your home’s best features and important rooms.
  • Designated website: A customized website for your home is an effective online marketing strategy. It can showcase your home with photos, virtual tours or videos, and details about the property and surrounding neighborhood.
  • Virtual tours: Video tours can be posted with or without a designated property website. Giving buyers an inside look at your property online can get them interested enough to schedule a showing.
  • Home search websites: More than 75 percent of buyers start their home search online. It’s important that your listing receives full exposure in the MLS and in search engine results. Posting your listing on Craigslist, Facebook, newspaper websites and elsewhere can also be effective in reaching potential buyers.
  • All RE/MAX listings (as well as listings from other companies) appear on, where millions of buyers browse for homes and see listings with multiple photos, property descriptions and other details.
  • Design Center: RE/MAX agents have access to a proprietary design center that enables them to create professional marketing materials of your home for print and/or online exposure.
  • The RE/MAX network: Another advantage of choosing RE/MAX is direct access to a network of nearly 90,000 RE/MAX agents around the world, many of them working with motivated buyers.
  • The RE/MAX yard sign: The RE/MAX Balloon is among the most recognized logos across all industries, not just real estate. A RE/MAX yard sign in front of your house makes an immediate, positive connection with potential buyers who already know the brand.
Your RE/MAX agent likely has other techniques that will attract qualified buyers in your specific market. – All Remax listings ( as well as listings from other companies ) appear on, where millions of buyers browse for homes and see listings with multiple photos, property descriptions and other details.

 Midwest Real Estate Data ( MRED ) – serves Chicago and the surrounding “collar” counties and provides property information encompassing northern Illinois, southern Wisconsin and northwest   Indiana. is the most visited website for Real Estate in the world. Almost all homes that are in MLS are in All homes that I market in Chicago and surrounding suburbs are showcase listings which means they are “enhanced” with up to 25 photos and more detailed descriptions within This makes a big difference with the consumer and draws far more calls. is an online residential real estate site for home buyers, sellers, renters and real estate professionals. It lists properties for sale as well as neighborhood information, community insights, trends etc… This is an excellent vehicle for marketing my home listings in Chicago and Chicago Suburbs. is a database of more than 110 million U.S. homes – homes for sale, for rent and homes not currently on the market. Zillow is one of the fastest growing real estate site and ranks in top five Real Estate search traffic. is one of the most visited internet destinations worldwide.  is the #1 search engine in the world and it is very important to have home listings placed on Google Base – where you post your Real Estate for sale.
   Home is a growing network seen in over 130 online newspaper real estate searches ( inclusing Chicago Tribune) is a classified advertising website. It offers a wide variety of classified listings including real estate. Backpage is the second largest classified ad listing sevice on the INternet in the United States after Craigslist. – is currently one of the largest classified aggregator and aggregates listings from many major websites ( eBay,, Myspace as well as local newspapers and many major websites) – is an map-based rental housing and real estate search engine. – fast frowing online real estate listing and information service powered by HGTV, the #1 source for home-related media content is a largest classified advertisements website with sections devoted to jobs, housing, items wanted, services, community, discussion forums and many others..

Social Media Marketing

Social marketing, also known as social media marketing, has become one of the fastest methods of marketing a real estate. By involving myself in these online communities through conversations and media sharing, I am passively opening up opportunities for people to become potential clients.
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Tools We Use to Market Your Metro Chicago Real Estate Listing

  • Listing your Metro Chicago home on the Multiple Listing Service
  • Installation of a “For Sale” sign
  • Installation of an electronic lock box (at your request)
  • Provide a custom property profile flyer
  • International referral network
  • Direct mail campaign
  • Detailed property brochure
  • Verbal feedback provided from showings
  • Call center
  • Call capturing signs

With our comprehensive Metro Chicago IL real estate listing marketing plan, Buyers will have access to thousands of homes available in Cook, DuPage, Kane, McHenry and Will Counties, while providing Sellers with Internet exposure to capture these Buyers, looking to purchase a home in the Chicago metro area.

Steps to Selling Your Chicago Metro Area Home metro chicago IL real estate listing agent, selling your metrop chicago home

As your trusted adviser, we are committed to helping you sell your home while serving as your navigator and consultant.

We will provide you with an in-depth comparative market analysis (CMA), so that we can price your home competitively and get it sold as quickly as possible and for the best price.

We understand that our fiduciary responsibility is to you and pride ourselves on our professionalism and dedication, while assisting you with all your Chicago real estate needs.

Chicago IL Short Sales Specialists

We have extensive experience with  Chicago IL short sales and have services available in the preparation for the sale of REO’S and Chicago IL short sales.  This includes a variety of professional sub-contractors who can do whatever is needed to prepare the property for sale. And once the property is ready, we can also help you with your specific marketing needs.

We offer Metro Chicago real estate listing services in the following counties:

Please call, email or fill out the online contact form today, and let us know how we can best serve your Chicago IL real estate needs! We also speak fluent Spanish and Polish.

Adam Balawender, Realtor, CDPE
Real Estate Pro Chicago Re\max, City
Cell Phone: 773.671.4663

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